How Care N Cure Boosted Their E-Commerce Success with Streamlined Review Collection - And How You Can Too!
Have you ever wondered how to increase your online sales and credibility through customer reviews? As an online merchant, you know the power of customer reviews to boost conversions, yet collecting them can be daunting.
Care N Cure, a business conglomerate based in Qatar, faced similar challenges in their quest to improve their online presence. However, with the help of FlowHippo, a leading e-commerce automation platform, and Zoko, a WhatsApp communication platform, Care N Cure was able to streamline its review collection process and generate more user-generated content, leading to greater e-commerce success.
Why You Need Customer Reviews for E-Commerce Success
Studies show a direct correlation between the number of reviews and the number of conversions. In fact, one review can increase conversions by 10%, while 100 reviews can lead to a 37% increase, and 200 reviews can achieve a 44% increase. By collecting more customer reviews, you not only improve your online presence and credibility but also drive more conversions. It’s simply good for business!
The Challenge of Collecting Reviews
Many online merchants rely on email to collect reviews but struggle with collecting them due to low email open rates and the time-consuming nature of manual collection. Care N Cure faced similar challenges with their previous review collection methods, resulting in a conversion rate of only 1%. Basically only 1 in 100 customers they asked were giving them a review!
“We had to do something about it as it was clearly not helping as it was intended to.”
While Care N Cure recognised the ability of reviews to boost sales, their methods of getting reviews were not yielding the desired results.
How Care N Cure Streamlined Review Collection and Boosted E-Commerce Success
To address this issue, Care N Cure turned to FlowHippo, an e-commerce automation platform, and Zoko, a WhatsApp communication platform. Using these platforms, Care N Cure was able to collect nearly 5 times more reviews than their previous email system due to the high open rate (95% within 2 minutes) of WhatsApp.
"By utilizing FlowHippo and Zoko, we were able to streamline our review collection process and generate more user-generated content. Our reviews were displayed on reputable platforms such as Judge.me and Google review snippets, which significantly improved our online visibility and SEO. As a result, we experienced greater e-commerce success, with increased conversions and credibility."
FlowHippo helped Care N Cure create an automated flow to collect and push all reviews collected on Zoko to Judge.me, a leading review platform, which in turn, connected these reviews to Google search snippets. By doing so, Care N Cure improved their SEO and online visibility, generating more user-generated reviews and ultimately driving more conversions.
Take Action and Boost Your E-Commerce Success
Don't miss out on the opportunity to improve your online presence and drive more conversions through customer reviews. By utilizing FlowHippo and Zoko, you can streamline your review collection process, generate more user-generated content, and achieve greater e-commerce success.
